Build the operating system for the world's oldest medicine
A $6.8T wellness economy with no shared infrastructure for traditional medicine
Market
$6.8T
The global wellness economy in 2024 (Global Wellness Institute).
Reach
170 of 194
WHO member states report that 40–90% of their populations use traditional medicine.
Traditions
6
Systems we are building for, starting with Ayurveda.
Window
Now
AI maturity, mobile-first regions and a global wellness shift are aligned.
Sources: Global Wellness Institute, 2025 Global Wellness Economy Monitor (2024 data); World Health Organization, December 2025 Global Summit on Traditional Medicine. Market and WHO figures describe the wider wellness economy and use of traditional medicine, not Herb Immortal revenue or users.
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